What is microblading?

Microblading is a form of a cosmetic semi-permanent tattooing, a manual (not a machine) disposable handheld tool is used to perform the procedure. It is composed of very fine needles resembling the shape of a blade, to hand draw each individual hair and simultaneously implant the pigment into the skin.

Is Microblading a tattoo?

This is a common misconception and we can tell you with full transparency that, NO it is not a tattoo in the traditional sense. It is a type of tattoo but is NOT permanent like a traditional tattoo. Microblading differs in the type of “ink” used to perform the procedure. Tattoos use concentrated ink while cosmetic tattooing uses smaller pigment particles. In microblading the pigment is applied superficially to the eyebrow area which means over time the ink will fade away.

Is microblading only good for people with thin brows?

Microblading is a great choice for people with thin sparse brows who have tried all other techniques when it comes to achieving the perfect brows for them. Microblading will create an instant definition and fullness to the brow and enhance the appearance almost instantly. This does not cancel out those who already have hair but may be lacking in certain areas of the brow and want to create a more enhanced natural shape and symmetry.

How long does microblading last?

Microblading can last anywhere from one to three years depending upon your skin type. Skin that tends to be more oily will see the pigment fade faster but usually not before the one year mark. As time progresses the pigment will become less visible overall. It is advisable to do touch ups every 12-18months if you are looking to maintain the service.

What is Microshading?

Just like Microblading, Microshading is a form of semi-permanent makeup that involves shading the eyebrows(vs microblading strokes) by making fine dots in which the pigment is deposited along the brow area using a single, sterile needle which is often attached to an electric tattoo device. Microshading is sometimes referred to as powder or ombre brows. It gives more of a “makeup” look than microblading. Microshading tends to be a great option for those with more sensitive skin and also a better alternative for those with oily skin as it pertains to the pigment distribution.

Do you still have to shape/groom your eyebrows after Microblading?

Yes, you will still have to shape your brows after Microblading. If you had hair growth before the service you will still have hair growth after the service. In order to keep a well groomed look, shaping in between is advisable. Microblading takes out the daily guess work and oftentimes makeup application in that area but will not stop hair growth.

How long will the procedure take and what should I expect on the day?

Your appointment will take about 2-3 hours. The technician will consult with you in person and draw out your brows with a temporary marker. Once you are satisfied with the look, the technician will take a before photo and begin with the procedure. Afterwards you will be sent home with an aftercare kit with detailed instructions on how to care for your new brows along with an appointment for your touch up session which should be booked 4-10 weeks after your initial appointment.

Should I take time off work?

No. There's no downtime associated with the treatment. Redness will disappear in a day or two. Your brows will appear darker initially, but not so dark that you will be prevented from your activities of daily living.

Are the tools sanitized?

Absolutely. All tools and supplies used in the procedure are thoroughly cleaned and sterilized.

Why do we not offer a discount ?

Because we're dealing with your brows and face and we will not risk it for anything. The cost of fixing botched up brows will be much higher. So do it right the first time. Discounting usually involves less experienced artists and a volume business. We are premium and quality brand that puts your safety first.

Is it painful?

Everyone has a different level of sensitivity, but a topical anesthetic is applied before and during the treatment to alleviate any sensation or discomfort.

Is everyone a candidate?

No, unfortunately not. We pride ourselves on your safety and will only take customers we believe it is safe to perform these services on. After you have booked your appointment you will be required to fill out forms that will be reviewed by our specialists to determine if you are a candidate. If not possible, your deposit will be returned.

Who is NOT an immediate candidate for microblading?

Those who are

- Pregnant (until after breastfeeding)
- Diabetic
- Undergoing Chemotherapy (consult your doctor)
- Have a Pacemaker or have major heart problems
- Had an Organ transplant
- Skin irritations or Psoriasis near the treated area (rashes, sunburn, acne, etc.)
- Prone to Keloids
- Sick (cold, flu, etc.)


Wink Brow Bar operates with a cancellation and late rescheduling policy in place for appointments. We ask that all policies and procedures listed be adhered to to ensure smooth business operation and our ability to continue to provide consistent service to our clients. We ask that you exercise courtesy when it comes to cancellations as failure to do so greatly impacts our ability to manage our books and provide our clients with the best customer service possible.

CANCEL / RESCHEDULE : You have 24 hours to either cancel or reschedule your appointment with us in writing. Any appointment cancellations or rescheduling done after the 24 HOUR grace period will be charged in full with no exceptions. You will have 30 days credit after the charge is applied to complete the service which will be applied as a gift card that expires 30 days from date of issue. 

LATE : You will be considered late after 10 minutes on larger services over 20 minutes. For under 20 minutes, you will be considered late after 5 minutes. If the technician is able to move your appointment down they will. However, if they are unable to do so, the above cancel / reschedule rule will apply.

We kindly ask that you arrive on time or a few minutes early for your appointment. This gives us time to check you in and complete any necessary paperwork that was not done during your booking confirmation. Arriving past your time may result in a shortened service or removal of services depending upon the studio's schedule. Please be mindful of the appointments that may be scheduled after yours and the impact lateness will have on all parties involved. If you arrive late, we are not required to perform your service and hold no liability for your missed appointment. However, we will do our best to work you back into our schedule as soon as possible if you still wish to be seen.

CONSISTENTLY LATE CANCELLATIONS, RESCHEDULING : Establishment reserves the right to ask for prepayment.


SAME DAY RESCHEDULING : If you would like to reschedule your appointment within the same day we reserve the right to offer you that option.

HOW TO CANCEL AN APPOINTMENT: Email, Phone / Text : Contact details on our website. Any discrepancies in cancellations will be reviewed on a case by case basis. Once you book, you agree to the cancellation policy and agree to pay the charge and agree to not issue a chargeback.

Thank you for your understanding.



Wink Memberships is a membership program offered by Wink Brow Bar LLC to its valued clients of Wink Brow Bar goods and services. These terms and conditions form the agreement between each customer that participates in the Wink membership program (known as a "Member") and Wink Brow Bar LLC. Wink Brow Bar reserves the right to change these terms and conditions or to adopt additional rules, regulations, policies, or procedures ("Related Rules") affecting the Wink membership and to terminate a Member's membership in the Wink Membership at any time for any reason without prior written notice. By participating in the Wink Membership program, members agree to these terms and conditions and related rules. Each Member is responsible for remaining knowledgeable about the program. The suite of memberships can be found here. Members agree to pay a monthly fee to participate in the Wink membership program.

Payment Authorization

All Membership services may be canceled at any time, without any penalty except unless expressly stated. Memberships must be canceled via email to memberships@winkbrowbar.com. 

A new form must be completed for any changes in billing information. The membership fees will recur monthly until canceled by the Member. The monthly fee will be charged automatically and approximately on the same day of the month that the original purchase was made. 

Gifting Services 

If you purchase the Brow or Eye Zone memberships, you are able to “gift” your services to a friend or family member that is a new Wink customer. To set up that monthly gift, email memberships@winkbrowbar.com.

The Clean Face and Trifecta memberships are not a part of this program.

Loyalty Program

Included in your membership is automatic admittance into our loyalty program. The price of your membership will convert to loyalty points monthly once payment is authorized.  

Late Appointment Cancellations and Reschedules for Members

No cancellation charge will be applied if members cancel late one time. You are allowed one reschedule free of charge. If there is a second late cancellation change, your credit card on file will be charged a late cancellation fee of $25.

Rollover and Membership Cancellation

Brow & Eye Zone: any unused services must be redeemed within the calendar year if membership is active. Upon cancellation, all benefits will end at the end of the membership period.

Clean Face: any unused services must be redeemed within the calendar month if membership is active. Upon cancellation, all benefits will end at the end of the membership period.

The Trifecta: can only be canceled semi-annually after the first six months.


What are the benefits of becoming a member?

You get the services you love at a discount and points in our loyalty program you can apply to our products and other services.

Do I have to schedule all of the services included in the membership in one session? 

No you don’t – the membership allows you the flexibility to book at your convenience. 

Do the credits expire/roll over?

For the Brow, Eye Zone & Trifecta memberships all credits roll over month to month. They expire after a year. The Clean Face membership credits expire at the end of the month. 

How can I see the credits on my account?

You can either check on the Wink Brow Bar app or email memberships@winkbrowbar.com.

Can I get a refund for a month of unused membership?

Since the credits roll over month to month, no. For the Brow & Eye Zone memberships, you are able to “gift” your services to a friend or family member that is a new Wink customer. To set up that monthly gift, email memberships@winkbrowbar.com.

Is there a time commitment? 

There is no time commitment for the Brow, Clean Face & Eye Zone membership. The Trifecta has a six month commitment. 

What about the membership tint pricing? 

As a benefit of our membership program, we are offering membership pricing for $25 brow & lash tints (normally $28) and $35 premium brow tit (normally $40). When booking your appointment, book the service and our receptionist will add the membership price.

What about the loyalty program?

The monthly price of your membership is converted into loyalty points. For every ten dollars you spend, you get a loyalty point. Once you hit 80 points, you will get a $10 credit on your account you can apply to services not included in your membership or any of our Wink products. 

How can I cancel my membership?

Email memberships@winkbrowbar to cancel your membership.

For any other membership questions, please email memberships@winkbrowbar.com.



If for any reason you weren’t pleased with your services or your experience with your service provider, please reach out to the studio directly within 48 hours.

Cobble Hill - farhat@winkbrowbar.com

West Village -thinkwink@winkbrowbar.com

For complaints or concerns regarding your experience with the studio or for example the studio manager, please reach out to hello@winkbrowbar.com.

We offer redos upon approval. Refunds are at the discretion of management. You will be required to show proof. We do believe in 100% customer satisfaction and will do our absolute best to remedy the situation.


We do not guarantee service provider requests at this time. We strive to provide a consistent experience at the studio, so we hope you are happy with whoever you see at your appointment. However, you do heavily increase your chances of seeing the service provider you prefer if you rebook with that person at the time of checkout or maintain a consistent schedule with them. Again, this is not guaranteed due to the way the studio manages scheduling.

Please note, the studio manager is not available for requests or rebookings.


We offer store credit only on products. This doe snot affect your statutory rights as per the law.

Products purchased online

These cannot be returned to the studio and will not be accepted in- studio. You must reach out to hello@ winkbrowbar.com for the return request to be authorized. Once authorized you will get a gift card issued that can be used for online only. At this time, this gift card cannot be used in store for services.

Products bought in-store.

Our studios currently offer a 14 day store credit in the form of a gift card valid for one year on any unopened and unused products which can be used against services or products bought in the studio only. It cannot be used for purchases from the online store.


Wink Brow Bar gift cards should be treated as cash. If a gift card becomes lost or stolen they cannot be replaced.

Gift Cards cannot be exchanged for cash unless required by law.

All gift card sales are FINAL and carry a one year expiration date from date of purchase.




  • All PMU services including Microblading, Nano Stroking, Microshading and Ombre brows, require a $200 deposit (including touch up services). 
  • All PMU services must have forms filled out prior to the appointment or you will lose the deposit and will be turned away. 
  • Your service must be confirmed by you at least 24 hours in writing  prior or you will lose your deposit. This deposit will not be applied to future services.
  • If you cancel your appointment at least 24 hours before, your deposit will be returned.
  • You can reschedule your appointment one time, at least 24 hours before and not lose your deposit.
  • If you reschedule your appointment in less than 24 hours, you will lose your deposit.
  • If you cancel your appointment in less than 24 hours, you will lose your deposit.
  • All tipping is CASH only.
  • Any reschedules, cancellations are only accepted in writing. 
  • By booking your appointment you agree to these policies.


-All care credit appointment bookings will be charged prior to your appointment.
-Tips cannot be added to carecredit.
-We currently only offer a 6 month interest free program.